
In October 2023, our company successfully provided a customized straw pasting machine solution for a food machinery client from Turkey.
1、 Customer Pain Point: Double Challenge of Efficiency and Standards
As an important part of the EU supply chain, Türkiye has very strict requirements for food machinery. The customer's existing equipment has low efficiency and the pipe sticking process takes too long, resulting in Nissan's ability to only meet local needs. With the acquisition of a long-term contract with a German chain supermarket, upgrading the production line has become a survival necessity.
Customer pain points
- Low Efficiency: Legacy equipment produced only 6,000 packs/hour, with labor costs accounting for 45% of total expenses.
- Quality Risks: Misaligned labels and 5%+ missed labeling rate jeopardized export compliance.
- High labor costs: The manual pasting process accounts for 35% of the labor costs on the production line, and it is difficult to recruit workers
- EU compliance pressure: Existing equipment cannot meet the hygiene certification requirements for exporting EU products (such as CE and HACCP system requirements)
- Fast Deployment: Required installation and commissioning within 1 month after delivery.
2. Our Solution: Deep Customization + Local Adaptation
In response to the specific needs of the Turkish market, we have broken away from the standard product framework and provided a technical closed-loop solution:
Core technology innovation
Using a visual positioning system (with an accuracy of ± 0.1mm) to solve the problem of locating irregular packaging, it is compatible with 10 different cup types from customers, and the changeover time has been reduced from 2 hours to 15 minutes
Advanced certification of EU standards
The equipment integrates food grade stainless steel protective modules and automatic cleaning systems, and has obtained CE and ISO9001 certifications in advance, eliminating customers' worries
Adaptation to local working conditions
For Türkiye's voltage fluctuation (380V ± 15%) and dust environment, voltage stabilizing device and IP54 protection level are added, and the failure rate is reduced by 90%
Rapid delivery
It only takes 28 days from order confirmation to equipment shipment, responding to customers' peak season production needs in advance
The Union’s team brings not only equipment, but also mass-produced solutions! "- The customer's production line manager wrote in the acceptance report
Performance Results
Item | Legacy Equipment | Union Machinery | Improvement |
Speed | 6,000 pcs/hour | 12,000 pcs/hour | +100% |
Energy Consumption | 7.5 kW | 4.5 kW | -40% |
Response Time | 72 hours | 24 hours | / |
Industry Applications
- Beverage Sector: Compatible with carton, bottle, and can packaging (PET, glass, etc.).
- Global Benchmark: Ideal for regions with extreme climates (Middle East, Africa).
- Automation Trend: Combines smart machinery + localized service to drive cost-effective production.
3.Why Choose Union Machinery?
· Expert Team: End-to-end engineering support from design to commissioning.· Global Expertise: 11+ years in food machinery, serving 50+ countries.
· Certifications: ISO9001 and CE compliant.
· Custom Solutions: Full-service support, including plant layout optimization.
· Support: 24/7 technical assistance, spare parts availability, 1-year warranty.
Looking for cost-effective beverage equipment or line upgrades? Contact Union Machinery for:
· Free production line diagnostics
· Customized solution design
· Capacity simulation & ROI analysis
Union Machinery —— Make every straw a quality symbol!